FUTURE Chrysler Products - Read & Heed - Page 427 - SRT Forums

Simon.Starkie · 11-05-2012, 06:01 PM

^^^
They wouldn't "stoop" for a SRT® Viper GTS-R?

JmalB · 11-06-2012, 12:51 AM

Actually, no. Crude, agricultural, beneath their notice. No matter how well it performs.

blackbird_R/T · 11-06-2012, 01:50 AM

And I still don't see how trying to brand these cars as "SRT" instead of "Dodge" is going to make any difference other than to dilute the products from their heritage and alienate the buyers who have no issue driving and want to own a performance Dodge or Chrysler. It’s right up there with spinning Ram off as a brand and one of the few major things I’m left scratching my head about that Marchionne has done since taking control. I love the SRT products but at times they don't seem to come across like they know who they're trying to target when the loaded up SRT-8 models are so expensive, many are too loaded with features to appeal to those wanting a modern muscle car, while others might see decent performance but not quite up to the standards of the competition.

enginjoe · 11-06-2012, 07:15 AM

They are doing exactly what they've always done. Make performance cars that only appeal to a few and then 40 years from now, they will be worth real money since they were so rare.

Simon.Starkie · 11-06-2012, 02:08 PM

Quote: Originally Posted by JmalB

Actually, no. Crude, agricultural, beneath their notice. No matter how well it performs.

Well, if I ever win the lottery, I'll surely stoop for a SRT® Viper GTS-R.

But getting back to the D-SRT (oh dear, I see what he did there...),
it sure would be nice if someone from SRT would say something about it.
I think this is worse than 2002...there has been nothing at all from SRT.

RacingShoeBox · 11-09-2012, 06:46 AM

i would literally contemplate murder for a stryker edition SRT viper

toasteroven · 01-13-2013, 10:46 PM

I was going to start a new thread for the '14 SRT GC, but then wondered where this one went... so let's bring the old girl back from her slumber.

It looks like SRT is reaching maturity as it's own brand within the Chrysler Group. I suspect this will start filtering down to the other cars soon, and will impact any new SRTs coming to market (ahem, Dart).

There's pictures here: 2014 Jeep Grand Cherokee SRT8 Photo Gallery - Autoblog

For the brand:
- SRT-branded steering wheel (current cars have an SRT-specific wheel, but with the current parent brand's logo)
- SRT badge loses the "8"
- the Dart's 7" center cluster screen migrates over

The Cherokee itself has some new sexiness:
- the 8-speed with the 6.4L is here!
- the complex 10-spoke rims are replaced with more vanilla 5 spokers
- headlights reminiscent of the 300

I like the overall new look.

JmalB · 01-14-2013, 02:06 AM

Oh look. Is that room for a trailer hitch?

ResumeSpeed · 01-14-2013, 02:53 AM

Quote: Originally Posted by JmalB

Oh look. Is that room for a trailer hitch?

7,200 lb. tow rating.

toasteroven · 01-14-2013, 09:58 AM

Current SRT8 Cherokee has towing capability too.

Madrex · 01-17-2013, 01:40 PM

Too bad the Cherokee is North of 60k, I'd love to have one. Makes the charger seem like a bargain at 40k though.
< runs out to buy lottery ticket.....

UN4GTBL · 01-17-2013, 10:09 PM

Quote: Originally Posted by Madrex

Too bad the Cherokee is North of 60k, I'd love to have one. Makes the charger seem like a bargain at 40k though.
< runs out to buy lottery ticket.....

And yet in a recent interview Ralph Gilles said that the GC SRT8 was the best selling SRT.

toasteroven · 01-18-2013, 10:20 AM

Quote: Originally Posted by UN4GTBL

And yet in a recent interview Ralph Gilles said that the GC SRT8 was the best selling SRT.

And on the other end of the spectrum, SuperBees account for a third of Charger SRT8 sales. Says something about the breadth of customers.

11-05-2012, 06:01 PM	#6391 (permalink)
Simon.Starkie SRTforums Member Join Date: Jun 2003 Member Number: 1564 Location: . Posts: 2,797	^^^ They wouldn't "stoop" for a SRT® Viper GTS-R? __________________ It's all about the dogs!

11-06-2012, 12:51 AM	#6392 (permalink)
JmalB SRTforums Member Join Date: Jan 2004 Member Number: 6784 Location: Tucson, Az Posts: 13,332	Actually, no. Crude, agricultural, beneath their notice. No matter how well it performs. __________________ R.I.P. Gregory Brewer 01/31/51-07/01/12 Loud pipes and other myths. Quote: Originally Posted by essareteesicks Your e-penis is a mighty e-beast and feared by e-tribes everywhere. Quote: Originally Posted by ILLJIM69 and for the record............i fail!!!!!!!!!! jim

11-06-2012, 01:50 AM	#6393 (permalink)
blackbird_R/T SRTforums Member Join Date: Nov 2003 Member Number: 5369 Location: Temecula, CA Posts: 6,678	And I still don't see how trying to brand these cars as "SRT" instead of "Dodge" is going to make any difference other than to dilute the products from their heritage and alienate the buyers who have no issue driving and want to own a performance Dodge or Chrysler. It’s right up there with spinning Ram off as a brand and one of the few major things I’m left scratching my head about that Marchionne has done since taking control. I love the SRT products but at times they don't seem to come across like they know who they're trying to target when the loaded up SRT-8 models are so expensive, many are too loaded with features to appeal to those wanting a modern muscle car, while others might see decent performance but not quite up to the standards of the competition. __________________ Eric H. ---->- ----- '04 Neon SRT-4 (eBlue/S2) '92 Dodge Daytona IROC R/T --- -- '91 Dodge Spirit R/T plus a couple other turbo Dodges, a Cobalt, a few Focus, and some other stuff...

11-06-2012, 07:15 AM	#6394 (permalink)
enginjoe SRTforums Member Join Date: Sep 2003 Member Number: 3797 Location: Tucson Posts: 5,062	They are doing exactly what they've always done. Make performance cars that only appeal to a few and then 40 years from now, they will be worth real money since they were so rare. __________________ 2003 SRT-4 Silver, AGP GT3076R on E85 DD! Was 478hp/508tq ----> Now ??? 2002 Camaro SS M6, going N/A...

11-06-2012, 02:08 PM	#6395 (permalink)
Simon.Starkie SRTforums Member Join Date: Jun 2003 Member Number: 1564 Location: . Posts: 2,797	Quote: Originally Posted by JmalB Actually, no. Crude, agricultural, beneath their notice. No matter how well it performs. Well, if I ever win the lottery, I'll surely stoop for a SRT® Viper GTS-R. But getting back to the D-SRT (oh dear, I see what he did there...), it sure would be nice if someone from SRT would say something about it. I think this is worse than 2002...there has been nothing at all from SRT. __________________ It's all about the dogs!

11-09-2012, 06:46 AM	#6396 (permalink)
RacingShoeBox SRTforums Member Join Date: May 2007 Member Number: 54207 Location: camden co. NJ Posts: 791	i would literally contemplate murder for a stryker edition SRT viper __________________ nSRT 4 Holy shit people it's not that hard... SELL - "i would like to *SELL* an item" SALE - "i have this item for *SALE*"

01-13-2013, 10:46 PM	#6397 (permalink)
toasteroven SRTforums Member Join Date: Jan 2004 Member Number: 7373 Location: Up North, eh! Posts: 4,422	I was going to start a new thread for the '14 SRT GC, but then wondered where this one went... so let's bring the old girl back from her slumber. It looks like SRT is reaching maturity as it's own brand within the Chrysler Group. I suspect this will start filtering down to the other cars soon, and will impact any new SRTs coming to market (ahem, Dart). There's pictures here: 2014 Jeep Grand Cherokee SRT8 Photo Gallery - Autoblog For the brand: - SRT-branded steering wheel (current cars have an SRT-specific wheel, but with the current parent brand's logo) - SRT badge loses the "8" - the Dart's 7" center cluster screen migrates over The Cherokee itself has some new sexiness: - the 8-speed with the 6.4L is here! - the complex 10-spoke rims are replaced with more vanilla 5 spokers - headlights reminiscent of the 300 I like the overall new look. __________________ *"This car is 100% shts and giggles." "Speed has never killed anyone. Suddenly becoming stationary... that's what gets you."** Jeremy Clarkson SRT-4 to SRT8, SRT-4 Production Epitaph, Canadian SRT-4 Registry

01-14-2013, 02:06 AM	#6398 (permalink)
JmalB SRTforums Member Join Date: Jan 2004 Member Number: 6784 Location: Tucson, Az Posts: 13,332	Oh look. Is that room for a trailer hitch? __________________ R.I.P. Gregory Brewer 01/31/51-07/01/12 Loud pipes and other myths. Quote: Originally Posted by essareteesicks Your e-penis is a mighty e-beast and feared by e-tribes everywhere. Quote: Originally Posted by ILLJIM69 and for the record............i fail!!!!!!!!!! jim

01-14-2013, 02:53 AM	#6399 (permalink)
ResumeSpeed SRTforums Member Join Date: Aug 2004 Member Number: 15332 Location: Inmi, Fastkarr Posts: 318	Quote: Originally Posted by JmalB Oh look. Is that room for a trailer hitch? 7,200 lb. tow rating.

01-14-2013, 09:58 AM	#6400 (permalink)
toasteroven SRTforums Member Join Date: Jan 2004 Member Number: 7373 Location: Up North, eh! Posts: 4,422	Current SRT8 Cherokee has towing capability too. __________________ *"This car is 100% shts and giggles." "Speed has never killed anyone. Suddenly becoming stationary... that's what gets you."** Jeremy Clarkson SRT-4 to SRT8, SRT-4 Production Epitaph, Canadian SRT-4 Registry

01-17-2013, 01:40 PM	#6401 (permalink)
Madrex SRTforums Member Join Date: Feb 2005 Member Number: 24039 Location: Iowa Posts: 2,164	Too bad the Cherokee is North of 60k, I'd love to have one. Makes the charger seem like a bargain at 40k though. < runs out to buy lottery ticket..... __________________ Mods: Driving Light remove-cold air intake/ ram, Prothane MMI (race), K&N Drop-In, AGP WGA,3" EZR Downpipe, HP design 18x8 w/ 235 Sumo's, AEM UEGO, map clamp, check valve

01-17-2013, 10:09 PM	#6402 (permalink)
UN4GTBL SRTforums Member Join Date: Nov 2005 Member Number: 36137 Location: Canada Posts: 471	Quote: Originally Posted by Madrex Too bad the Cherokee is North of 60k, I'd love to have one. Makes the charger seem like a bargain at 40k though. < runs out to buy lottery ticket..... And yet in a recent interview Ralph Gilles said that the GC SRT8 was the best selling SRT. __________________

01-18-2013, 10:20 AM	#6403 (permalink)
toasteroven SRTforums Member Join Date: Jan 2004 Member Number: 7373 Location: Up North, eh! Posts: 4,422	Quote: Originally Posted by UN4GTBL And yet in a recent interview Ralph Gilles said that the GC SRT8 was the best selling SRT. And on the other end of the spectrum, SuperBees account for a third of Charger SRT8 sales. Says something about the breadth of customers. __________________ *"This car is 100% shts and giggles." "Speed has never killed anyone. Suddenly becoming stationary... that's what gets you."** Jeremy Clarkson SRT-4 to SRT8, SRT-4 Production Epitaph, Canadian SRT-4 Registry

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